When J.O. Alvarez, Inc. was founded in 1957 by J.O. Alvarez Sr., the world of customs brokerage looked very different.
Entries were typed by hand, documents stored in thick binders, and deals sealed with a handshake. There were no trade agreements, no automation, and certainly no digital portals — but there was trust.
And that trust built a legacy that continues to guide us today.
Nearly seven decades later, international trade has transformed. From NAFTA to USMCA, from paper records to cloud-based compliance, and from manual processes to AI-driven analytics — the business of moving goods across borders has never been more complex, or more interconnected.
Yet one thing remains the same: our commitment to helping businesses navigate it all with confidence.
Between Mexico, the U.S., and Canada, trade policies are constantly shifting. From new rules of origin to Section 232 and 301 tariffs, companies face increasing compliance pressures while striving to stay efficient and competitive.
That’s where J.O. Alvarez, Inc. comes in.
Our team combines decades of experience with the agility and innovation today’s marketplace demands. We understand that every shipment represents not just cargo — but a company’s reputation, investment, and customer promise.
From our headquarters in Laredo, Texas, to our offices across the U.S. and Mexico, our team helps clients navigate U.S. Customs regulations, tariff classifications, and trade programs with clarity and precision.
We leverage modern technology for transparency and speed, but our true strength lies in relationships. Every client is treated like family, because that’s how our founder built this company.
While our foundation began in U.S.–Mexico trade, our reach now extends throughout Latin America, Asia, and Europe.
We help importers and exporters simplify cross-border processes, maintain compliance, and stay ahead of evolving trade and digital customs systems.
Trade may be unpredictable but your customs process doesn’t have to be.
At J.O. Alvarez, Inc., our clients our part of our extended family.
We listen. We guide. We adapt. Whether it’s duty payments, FSVP compliance, or complex supply chain coordination, we are here to ensure your operations run smoothly, strategically, and in full compliance.
From handshake deals in the 1950s to digital entries and global supply chains in 2025, J.O. Alvarez, Inc. continues to evolve, carrying forward the values of trust, family, and service that started it all.
We may not be living in our grandfather’s customs brokerage world anymore, but we’re proud to lead in today’s and ready for what’s next.





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